PERSONAL BRANDING FOR FOUNDING CEOS

PERSONAL BRANDING FOR FOUNDING CEOS

Written by: Charles Grebenstein PhD, Heritage Partners and LP2X Advisory Board Member Brand Let me define a Brand as a shorthand for “features and benefits” and “personality”. Your company has a brand, and so do you. Your company’s brand and your personal brand are...
Is it Easy Being Green and Local? And Making Money?

Is it Easy Being Green and Local? And Making Money?

By Bernie Dixon Leading up to 2020 there was a commonly known axiom among big businesses: Companies can make more green by going green but only by taking a patient, holistic approach involving the environment and social endeavors. Did you hear that sonic boom? It is...
The Power of Afro Sheen and Willy Wonka

The Power of Afro Sheen and Willy Wonka

By: Debbie Dyson President of National Account Services, ADP Board of Trustee, Launchpad2X Hold up….when you first read the title of this blog, what was your honest, immediate thought? • I am intrigued. Or… • That doesn’t make any sense at all. Or…. • Well, the...
SPACs are Back

SPACs are Back

By Bernie Dixon   SPACs came out in 2020 like a unicorn tech stock bounding toward success with momentous growth and unimagined adoption rates. With a previously spotty reputation as a kind of substitute for an IPO, SPACs were relegated to the fringes of...
Employee Happiness and Engagement in the New Normal

Employee Happiness and Engagement in the New Normal

By Bernie Dixon Trend Series Blogs   We all inherently know that employee happiness is crucial for our business. We know that the business gauge has evolved from the old measuring system for employee satisfaction to the new data dashboard for employee happiness....